Skincare for the Ages: 30-40’s Complexion

COSMEDIX is back with skincare for the ages—this time highlighting the skincare products and benefits you should focus on in your 30’s-40’s. Let’s dive in!

What Should Skincare Focus on in Your 30-40’s?

Up the Prevention: Your 20’s skincare routine should have introduced subtle, preventative measures, but now that you’ve hit the next decade, it time to amp it up. Prevention is my favorite key to skincare in your 30/40’s because it helps keep dark spots, wrinkles and uneven skin tone at bay. After all, it is a lot easier to help prevent skincare concerns than try to hit “reverse”. So, if you have been using a gentle Retinol in your skincare routine, now is the time to take it up a notch.

Get to Know Your “Actives”: Vitamin C. Retinol. Niacinamide. BHA’s. These are all considered active ingredients in skincare. Simply put, this means that this specific ingredient is meant to help address a specific skincare concern. There is a long list of active ingredients you can study, but knowing these basics is a good place to start for 30-40’sskincare.

Introduce an Eye Cream: Did you know the skin around your eyes is the most delicate part of the face? Incorporating an eye cream into your skincare routine at this age (at any age, really) is super important, as it helps hydrate and plump the look of the under eye area. Eye creams come in a variety of forms, including a serum, cream, or gel, so you are sure to find one that fits your needs.

What Does a 30-40’s Skincare Routine Look Like?

Cleanser: Creamy Cleanser

Washing away dirt, oil and makeup without stripping the skin of natural oils is a huge focus when it comes to skincare in 30’s and 40’s. Overtime, the skin loses its ability to hold onto moisture, so it is important to use a cleanser that also helps maintain hydration. A creamy cleanser that is formulated with quenching hydrators, like Liquid Crystal Technology, will help lather away impurities but keep moisture intact.

Try: Crystal Cleanse Hydrating Liquid Crystal Cleansing Cream

AM Serum: Vitamin C and Niacinamide Duo

If dark spots and uneven texture have started making their way onto you list of skincare concerns, then a Vitamin C and Niacinamide serum needs to find its way into your skincare collection. This dynamic duo is a great combo to help brighten the look of skin while improving the look of fine lines and sunspots. Use a serum that is formulated with these two skin-loving ingredients for an easy application or create a serum cocktail with two separate serum products.

Try: Simply Brilliant 24/7 Brightening Serum

PM Serum: Retinol Boost

It’s time to turn the volume up on low percentage Retinol. The best thing about Vitamin A (Retinol) is that it can be adjusted to your skincare needs. Starting off small in your 20’s is the best way to help in prevention and prep your skin to amp up the percentage in your 30’s, 40’s and beyond. If you’re on the market for a higher dose, try the COSMEDIX Define Age-Defying Treatment—formulated with Hydroxy Acid and 0.5% AGP Retinol Complex—or the COSMEDIX Refine Refinishing Treatment—formulated with 2% AGP Retinol Complex.

Try: Define Age-Defying Treatment or Refine Refinishing Treatment

Moisturizer: Hydrator + Eye Cream

Complete your new skincare routine with ultimate hydration. Try a lightweight moisturizer with broad spectrum SPF during the day to help protect the complexion from environmental stressors while maintaining moisture. At night, level up to a Revitalizing Night Cream that will help restore softness and radiance while you sleep. And don’t forget to pair it with an undereye treatment that is formulated with Spin Trap and Liquid Crystal Technology to improve the look of fine lines and quench the skin for eyes that shine!

Try: NEW! Resync Revitalizing Night Cream and best-selling Opti Crystal Liquid Crystal Eye Serum

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